Throughout my training, I had the opportunity to get involved in a variety of enriching projects. Each project brought learning and development, ranging from interface design and user experience to motion design. This variety of experiences has provided me with a solid and versatile foundation, allowing me to adapt my skills to different needs and contexts.
One of these projects I developed focused on interface design for a product website, specifically in the sneakers segment. The work began with defining the website strategy, market positioning, and identifying the target audience. This phase also involved collecting essential content, such as the logo, texts, and images. Furthermore, the information architecture was carried out, establishing a site map and navigation scheme, ensuring that the site structure was intuitive and efficient.
Afterward, I defined a compositional grid, which served as the basis for the layout of the pages. I then selected and processed the images to ensure they aligned with the site's visual style. I carried out composition studies for the different pages, exploring typographic options and color palettes. The results of these studies were applied to the design of the layout of the desktop version of the site, ensuring a cohesive and attractive appearance. All website development was carried out in Adobe XD, allowing efficient prototyping and clear visualization of the final design before implementation.
One of these projects I developed focused on interface design for a product website, specifically in the sneakers segment. The work began with defining the website strategy, market positioning, and identifying the target audience. This phase also involved collecting essential content, such as the logo, texts, and images. Furthermore, the information architecture was carried out, establishing a site map and navigation scheme, ensuring that the site structure was intuitive and efficient.
Afterward, I defined a compositional grid, which served as the basis for the layout of the pages. I then selected and processed the images to ensure they aligned with the site's visual style. I carried out composition studies for the different pages, exploring typographic options and color palettes. The results of these studies were applied to the design of the layout of the desktop version of the site, ensuring a cohesive and attractive appearance. All website development was carried out in Adobe XD, allowing efficient prototyping and clear visualization of the final design before implementation.
